Wed, Nov 20, 2019
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leehenryLee Studstill of The Radio Group talked with our group about our local radio market and radio trends in general.
Lee indicated that local radio has not simply remained present in the market, but has grown its share of the market.  He told the story of how his company has gotten to be where it is today through growth/acquistion and being adaptive to change.  In addition, they have experiemented with other business ventures along the way such as movie rental.  The Radio Group currently broadcasts 7 of the area top stations.  These include a variety of formats to satisy the tastes and preferences of our local audiences.
The Radio Group's seven stations serve LaSalle, Bureau, and Putnam Counties (Arbitron market #244). Additionally, Radio Group stations have listeners in Marshall, Livingston, Lee, DeKalb, and Grundy Counties. Over 60,000 people aged 12+ tune into the Radio Group stations each week – more than any other radio group or newspaper or cable. The Radio Group offers advertisers the opportunity to affordably reach the entire market or target a specific demographic to make the most of a reduced budget.

Station Web sites
100.9FM Rocks! (WBZG):
Classic Hits 106 (WYYS):
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